UTM Campaign Link Builder
Build Google Analytics UTM-tagged campaign URLs with source, medium, campaign, term and content, normalised to lowercase so reports stay clean.
Runs on your device
Result
Results appear here as you type.
What it does
UTM parameters tell your analytics which post, email or ad sent a visitor. Values are lowercased and spaces become underscores, because "Facebook" and "facebook" are counted separately otherwise.
How to use it
- Enter the landing page URL.
- Fill in source, medium and campaign.
- Copy the tagged link.
Example
The example fills in realistic values and runs the tool. Select Try an example above to see it.
When it helps
- Tracking LinkedIn and Fiverr profile clicks.
- Email newsletter links.
- Measuring which ad brings leads.
Questions
Which fields are required?
utm_source, utm_medium and utm_campaign. Term and content are optional.
Will existing query parameters be kept?
Yes. Existing parameters stay; UTM values with the same names are replaced.
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